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14 Awesome Company Swag Ideas That Your Employees Will Love

6 min read   |  
Last Updated on

When new employees join, you want them to feel like they are a part of the organization, the culture, and its values. And to do that, you can start by handing them company goodies. These goodies are known to be the company swag that makes a work culture stand out from the rest.

But what is it? Let’s have a look at it.

What is company swag?

Company SWAG is an abbreviation for "Stuff We All Get," and it is defined as freebies and giveaways to encourage employees to be more productive at work. The main idea behind it is to increase company branding while creating a good first impression of the work culture. Moreover, it also boosts your effort in developing a good orientation and onboarding program.

But are your free giveaways up to the mark which will interest your employees? Don’t just throw away your company logo with the cheapest thing you find. Be thoughtful of what you offer and invest in materials your employees will love.

So, without wasting your time, let’s delve in and explore ideas that can be a part of your company swag initiative.

14 Company Swag Ideas For Your Employees

1. Backpacks


We all know how important a backpack is for carrying all of your belongings. If you have a designed logo depicting your company, it can become a cool item to carry. Make sure to provide a bag that is both authentic and branded. A branded material will not only last longer but will also have a wow factor.

Also, the employees can show off about it at some point about how cool their workplaces are. It can be profitable for you as you might attract more potential talents towards the organization.

2. Mini Erase Boards


Busy employees frequently jot down important schedules or dates. Additionally, providing your employees with a personalized erase board with their names and your company logo demonstrates your capability for positive branding. Simply provide them with products that they desire and allow them to customize them. Furthermore, because it is reusable, it is environmentally friendly.

3. Dust Cleaners


Nobody likes a dusty table or screens with dirt and finger smudges. A healthy workspace is one that is clean. Wipers and dust cleaners ensure that your employees' tables and computer screens are clean and pristine, just like your brand.

4. Customized Headphones


According to research, listening to music while working boosts creativity and productivity. Encourage employees to indulge themselves in a world of music by gifting them a customized pair of headsets and see them getting creative as ever.

5. Portable Chargers


Everyone wants to give their all at work, and as an employer, you expect it. Employees expect the same from their devices. This may not always be possible due to unforeseeable issues. Power struggles are one of the most obvious reasons why employees suffer. And portable chargers have been on every employee's shopping list to keep them and their devices charged. Give them a portable charger and encourage them to give their all.

6. Pens


A pen is something that is used daily for taking important notes. Premium pens that have been laser engraved with a personal message or the company logo can be given to your high-achieving executives.

7. Reusable Bottles


Keeping your workforce hydrated is important not only for the organization but also for the employee themselves. And the majority of the employees drink water daily. But why do they need water from a water purifier every now and then when they can store it in a reusable water bottle? Customized and personalized bottles make excellent gifts. It also helps to reduce single-use plastic and saves the environment.

8. Snack Bag Sealer


Who doesn't enjoy a snack while working every now and then? It's ideal for healthy snackers as company swag. Employees do not need to force themselves to eat their snacks all at once to avoid waste. Instead, they can have a serving of their choice, seal it up, and eat the rest later.

Furthermore, while trying to save their snacks, these bags make elegant alternatives to paper clips.

9. Customized Playing Cards


Many companies have a culture of organizing company casino nights where everyone joins in and have a good time together. Giving everyone a deck of playing cards with your brand and color will be another cool company swag.

Furthermore, if your employees are humorous, you can have cards printed with funny employee photos from company events.

Playing cards carry fun but in small and convenient packages. Plus, shuffling cards reduces stress as well that employees might have from work at hand.

10. Apparel


You may have organized numerous events, but have you ever considered what your employees wear? It would be enjoyable for your employees and the event organizers to wear branded t-shirts and sweatshirts with the company logo.

Furthermore, your employees' pictures or favorite quotes can be written on it. You can also include this in your cool company swag list.

11. Flower Pots:


A dull desk always appears less appealing and unattractive. Why not give employees a pot of brightly colored flowers on their desks? This will make their workspace more vibrant and something they will notice in addition to their laptop and notebooks.

12. Customized Keychains:


Employees typically carry very important items, such as house and car keys. But where are they storing it? Pockets? Wallets? Bags? If it is not kept in a secure location, there is a good chance they will lose it.

To avoid situations like this, provide your employees with a pair of customizable keychains. They can keep all of their frequently used keys together with the help of a high-quality keychain.

13. Premium Subscriptions:


Well, who does not love a good TV show which can make you laugh or the ones which are full of suspense and thrills? And there are many platforms where you can binge-watch it and use your idle time anywhere you want. Platforms like Netflix, Amazon prime, etc., are the popular ones out there in the market.

Providing a premium subscription to these platforms can always be a part of super cool company swag. This will attract new talents and increase retention in a fun manner.

14. All-in-One Package


(Image source: Twitter)

One great idea for your company swag is to create an ‘All-in-One’ package. This package can include t-shirts, caps, keychains, laptops, water bottles, etc. Make sure that it fits your budget and has the proper branding of the organization.

Summing it Up:

Company Culture is something that you need to focus on if you want to have a good reputation among your competitors. And having a company swag will make your company look cooler among your potential candidates as well.

Companies usually struggle to have an impactful promotional product in the market. But with these ideas in hand, your company can have the advantage of showcasing a good culture.

So, opt for these ideas and have a company that everyone looks up to.

Mrinmoy Rabha is a content writer and digital marketer at Vantage Circle. He is an avid follower of football and passionate about singing. For any related queries, contact

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