Brand Marketing Everything About Niche Marketing With Examples Niche Marketing is all about targeting a defined segment of the population with a specific product. Instead of focusing on a general product, niche marketers focus only on one product or one target market. Continue reading 8 min read
Brand Marketing The Importance of Brand Positioning in 2020 Today’s marketplace is no longer responsive to the strategies that worked in the past. The brand positioning strategy that worked for Ford in 1970s won’t work in 2019. 5 min read
Brand Marketing Case Study On Booking.com Even though booking.com had a global presence in the travel e-commerce industry, making an entry into the fierce Indian market was always a challenge. 2 min read
Brand Marketing How A Company Effectively Realised Its Target Market: Case Study On WakeFit Ankit Garg, the co-founder of Wakefit, got a fantastic idea. He got the idea to transform the sleeping habits of millions of people. 4 min read
Brand Marketing From Clicks To Converts; Maximise Your Digital Advertisement Outputs In 2020 Why is digital advertising so successful? What skills do you need to engage more people in your advertisement? Those questions will be answered in this article 7 min read
Brand Marketing 6 Reasons that Make Corporate Employees the Ideal Target Audience for Brands Corporate Employees show some unique traits that make them suitable buyers and targeted audience for most brands. 9 min read
Brand Marketing Focus on your Target Audience and Help your Brand Grow In Target Marketing, the marketing efforts of brands are channeled towards a target audience who is most likely to become customers in future. 10 min read
